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My Billing

Each of the following options can be accessed from Partner Center > Administration > My Billing. Billing Contact The Billing Contact button allows you to set your company’s information as it will appear on invoices. This includes company name, business address, and contact. Payment Method The Payment Method Edit button will allow you to change your payment method. You can add additional payment methods as well as remove any that are currently saved. We currently accept Visa, Mastercard, and Amex. Billing Metrics On the Metrics tab, you can view a breakdown of how the markets and products you're selling are performing for the month. This is useful for analyzing which products are your best performers, allowing you to ramp up attention to those that are doing best, or to focus on improving products that aren't performing as well as expected. This screen is broken down as follows: Market - The market the product is assigned to. This is only available when the Group by market option is selected. Product - The product the row pertains to. Churn - The percentage of accounts that have had the product deactivated that month. Retention - The percentage of accounts that have retained their subscription to that product since the previous month. Starting Balance - The number of accounts that had the product active at the start of the month Activations - The number of new activations of the product since the start of the month. Total Billable - The sum of the starting balance and activations that month. Deactivations - The number of subscriptions for the product that have expired or been canceled. Estimated Usage The Estimated Usage tab breaks down how much you’ll pay at the end of the month based on the products currently active. Keep in mind that this estimate does not include any charges that pertain to managed services. Can I export the estimated usage?  Yes, you can! In Partner Center, navigate to Administration > My Billing, click on the Estimated Usage tab, then click on the current month highlighted in blue to download a CSV of product usage in the current month. This only shows active products and costs, not estimated usage within products. Estimated usage view and estimated usage CSV downloads are different in values. Estimated usage view in Partner Center displays the monthly estimated cost for the partner whereas the CSV download only counts up to the current date (download date) consumption. Active Subscriptions The Active Subscriptions tab is designed to show you which products are part of the current billing cycle. It allows you to easily see which products were active on an account during the month, as well as when those products will expire (if they are set to). By Account Under the heading 'By Account' you can see the number of currently activated paid or free products under each Account as well as the monthly renewal total for that account. Clicking on an account will allow you to see the breakdown by product and which day of the month any given product is set to renew. By Purchase When you activate a product for an account (except for “one-time” products), that product will be scheduled to renew automatically based on its billing frequency (i.e., monthly or yearly). If you cancel a product before its renewal date, that product will continue to remain active until that date, at which time it will deactivate automatically. At the beginning of each calendar month, we’ll invoice you for all of the products that were activated or had automatically renewed in the previous calendar month. Example If you activate Reputation Management for an account on June 24th, it will be scheduled to renew on July 24th, and we’ll invoice you for that one month of access (i.e., June 24th to July 23rd) at the beginning of July. If you cancel Reputation Management before its renewal date of July 24th, it will remain active until July 24th, but we won’t invoice you at the beginning of August. If you don’t cancel Reputation Management before its renewal date of July 24th, it will automatically renew, it will be scheduled to renew again automatically on August 24th, and we’ll invoice you for that one month of access (i.e., July 24th to August 23rd) at the beginning of August. FAQs Q: What payment methods are accepted? A credit card is required on file for all partners. We currently accept Visa, Mastercard, and Amex. For further concerns, feel free to direct them to billingsupport@vendasta.com.  Q: How will I be invoiced? Billing reports for the previous month are generated on the 1st of the month. Invoices are then sent to you by the 10th of the month. The monthly invoice contains the following: One-time Snapshot Reports at $2 each. Software and service fees for activated products (monthly, yearly, and one-time). Monthly and one-time Digital Ad campaign fees, if applicable. Digital Advertising fees are pre-charged prior to any work beginning. To get a mid-month estimate on your upcoming invoice, check Partner Center > Administration > Billing > Estimated Usage. Need to double-check your cost of goods and services? Swing over to Pricing on the Administration page. Pro Tip: Digital Agency is billed on a single line item and all markets are invoiced together by default. If you require a deeper accounting breakdown, please contact your Account Representative to discuss your options further. Please note that when activating products billed monthly, you will receive a full month of service even if you cancel. Because of this, we do not prorate pricing. Q: Will I be automatically charged? Yes. Each month, we will send your agency invoice(s) that include your subscription and any active products and services. We will then charge the credit card on file.  If you have a dispute with your current invoice, please contact billingsupport@vendasta.com prior to the Due Date in the top-right corner. Q: What currency do you bill in? Our prices reflect USD. If you’re an agency outside of the U.S. and have questions about our pricing, please contact us. Q: Are there any separate email-sending fees? Not at all! With Vendasta, you can send an unlimited amount of emails on campaigns at no charge. However, you can supercharge your prospecting efforts with Snapshot Report, which costs $2/account. Q: How will my first invoice be processed? Your onboarding fee, if applicable, will be charged immediately. Monthly invoices will be emailed around the 1st of the month: Subscription is billed for the current month (For Invoiced partners, software fees are charged for the previous month) Important: Your first invoice will also have a prorated subscription fee for your signing month plus a full subscription for the following month. Q: Is the wholesale cost of products charged on a per-client basis? Our products are charged on a per-account basis, not per user. For example, you can activate Reputation Management once for the business Joe’s Flowers, but grant unlimited access to everyone who works for Joe. Q: What if my product activation fails, will I still be charged? The wholesale billing for instant billed partners happens when the product activation is initiated. In the event that your product activation fails, either due to an activation error or a billing error, the system will automatically trigger a refund for the product activation in question.   For monthly billed, or invoiced partners, the failed product activation will not be calculated on your monthly invoice.
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Edit Salesperson contact information

When a customer has questions, it's important that they know whom to contact. For this reason, they can find a Salesperson's contact information in each of the following locations: The Snapshot Report sidebar The Snapshot Report printout In Business App In any campaign emails configured to include this information Update salesperson contact information You can update a Salesperson's contact information from Partner Center or Sales & Success Center. Partner Center From Partner Center > CRM > Salespeople, click on the Salesperson you wish to update. Each field on the screen can be updated. Once you are satisfied that the information is correct, click Save. Sales & Success Center From Sales & Success Center, click . Update the appropriate information and click Save. 
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Available Automation Steps: Actions your automation can take

Automation steps are the events that you want to happen whenever your workflow starts (after the trigger event happens). You can add multiple steps to a workflow, but you need at least one. Automations will perform the steps from the top down.  This article goes through the complete list of automation steps that can accompany each trigger. See the full list of triggers here. We have a few video examples of how to configure these steps here.  Step Overview Special Cases Example Use Cases Accounts & Users       Set account lifecycle stage* Sets an account’s Lifecycle stage to a specific stage, i.e.: Lead, Prospect, Customer   When an opportunity is created on an account, set its Lifecycle stage to Prospect Campaigns       Send a campaign for the user Starts an email campaign for the specific user who triggered the automation. The email campaign system only allows a campaign to be sent to each account once.  If the campaign is already paused, nothing happens. When a user is interested in a product, start an email campaign advertising the product. Send a campaign to the account Starts an email campaign for the account and all users and contacts associated with it. The email campaign system only allows a campaign to be sent to each account once. If it has already been sent, nothing happens. An error occurs when a campaign is sent to an account without users. This can be seen in the activity log. When Website Pro is activated, send the “How to Use Website Pro” campaign Pause a campaign for the user Pauses an ongoing email campaign for the specific user who triggered the automation. The email campaign system only allows a campaign to be sent to each account once. If the campaign is already paused, nothing happens. When a campaign email is clicked, stop the campaign. Pause a campaign for the account Pauses an ongoing email campaign for the account and all users and contacts associated with it. The email campaign system only allows a campaign to be sent to each account once. If the campaign is already paused, nothing happens. When an opportunity is closed for the account, stop the “Prompt First Contact” campaign Pause Campaign for Company Pause an ongoing campaign for the company. This will action on all of the contacts associated with the company (up to 50). If the campaign is already paused, nothing happens. If the Contact associated is not on that campaign, it will be considered an error and a list of failed contacts will show on the activity. When a company has scheduled a meeting with salesperson, pause an email campaign. Pause campaign for Contact Pauses an ongoing email campaign for the contact. If the campaign is already paused, nothing happens. If the Contact is not on that campaign, it will be considered an error. When a Contact has scheduled a meeting with a salesperson, pause an email campaign. CRM       Create Company  Creates a company in the CRM. Duplicates are not checked. This just blindly tries to create the company. Company name is a requirement. Using a 3rd party CRM and something happens in that CRM so you want to create a company in our CRM to mirror that one.  Fulfillment       Create a fulfillment task for the account Creates a task in Task Manager. The fulfillment agent (a person assigned to the task) may be the default agent or a specific individual. If the assigned agent does not exist, no one will be assigned. When the “Design a Business Card” product is activated, assign the partner’s primary business card designer. Create a fulfillment project for the account Creates a project in Task Manager. The project will be created based on the selected template. If Task Manager is not active, it will be activated. If this action is twice in a single workflow, this will result in a rejected activation. When the Website product is activated, create the Website Builder project from the Website Builder template Pause or cancel Task Manager account Pauses or cancels a Task Manager accountPause - Stop generating product based tasks and projects, such as review tasks for Reputation Management. Manually created tasks and projects can still be created for a paused account.Cancel - Stop any new tasks or projects from being created and close all the existing tasks or projects.     Add account to Task Manager Adds the account to Task Manager, allowing for tasks to begin generating.     Lists       Add the account to a list Adds the account to a list. If the account is already on the list, nothing happens. When a payment fails, add the account to the “Overdue Payments” list Remove the account from a list Removes the account from a list. If the account is not on the list, nothing happens. When an email campaign does not receive a response, remove the account from the “Responsive Accounts” list. Notifications       Notify a digital agent Sends both an in-app and email notification to a fulfillment agent. Consider using the generic send notification actions instead once taken out of draft as these are more flexible. There is only limited support for items that can be used within {{ braces }}. When a website design product is activated a fulfilment agent who can design websites is notified. Notify a partner admin Sends both an in-app and email notification to a fulfillment agent. Consider using the generic send notification actions instead once taken out of draft as these are more flexible. There is only limited support for items that can be used within {{ braces }}. When a high-income product is deactivated, notify partner administrators so they can investigate. Notify a salesperson Sends both an in-app and email notification to a salesperson. Consider using the generic send notification actions instead once taken out of draft as these are more flexible. There is only limited support for items that can be used within {{ braces }}. When an opportunity is created for a French-language client, notify French-fluent salespeople. Products       Activate Standard products Activates a specific Standard product Only Standard products are allowed When an account is added to the “Wants a Website” list, activate Website Standard. Activate a product Activates a product for the account. Can be configured to prevent a product from being activated multiple times within a specific timeframe Paid products are allowed. This can result in unwanted billing if this is misconfigured When an account is created, automatically add products to it. Deactivate products Deactivates a product(s) for the account.  The product can be turned off immediately or at the end of the current billing cycle. Allows for both paid and Standard products When a trial period ends, deactivate the trial product. Sales       Assign a sales team Assigns a random salesperson from the indicated sales team to the account. If the account already has a salesperson, they can optionally be replaced.   When a trial product is activated, assign a salesperson from the team responsible for that product. Assign a salesperson Assigns a specific salesperson to the account. Multiple individuals from across multiple teams can be selected, in which case, one will be randomly assigned. If the account already has a salesperson, they can optionally be replaced.   When a highly technical product is activated, assign a highly knowledgeable salesperson. Log activity and hotness rating Logs a business activity and increases the hotness rating (if the existing rating is lower than the new level). Hotness ratings cannot be decreased using this step. This is to ensure that manually assigned high-hotness ratings are not accidentally downgraded. When an email campaign is clicked, mark the account as a hot lead. Create a sales task Creates a task for a salesperson. The salesperson can be a specific individual or the default person assigned to the account. If there is no assigned salesperson no one will be assigned to the task. When an email campaign is clicked, create a task to follow up on that lead. Unassign salespeople Removes all salespeople from the account. None When an opportunity is closed, remove all salespeople from the account. Create a sales opportunity* Creates a sales opportunity for a salesperson. The salesperson can be a specific individual or the default person assigned to the account. If there is no assigned salesperson no one will be assigned to the task. When a user signs up for Business App on a partner website, a sales opportunity will be created for a salesperson. Close all sales opportunities Closes all open opportunities as Closed - Lost None When an account is added to a “Closed Opportunities” list, close all opportunities as lost. Create a proposal Creates a new proposal based on an existing template None When an account is created with a specific category, create a proposal using an existing template Tags       Add tags to the account Adds a tag to an account. New tags can be specified as well. When creating a new tag the tag name must be selected from the dropdown list that appears, much like the user would for any other tag. If the tag is already on the account it will not be added again. When an account is added outside of the partner’s city, tag as “Remote Client” Add tags to the order Adds a tag to an order. New tags can be specified as well. When creating a new tag the tag name must be selected from the dropdown list that appears, much like the user would for any other tag.   If the tag is already on the order it will not be added again.   When an order is created for a new client, tag as 'New Client'  Remove tags from the account Removes a tag from an account. If the step is removing a tag that does not yet exist (e.g. one specified in “Add Tags”) it will not appear in the dropdown list. It can, however, be specified manually. If the step is removing a tag that does not yet exist (e.g. one specified in “Add Tags”) it will not appear in the dropdown list. It can, however, be specified manually. Remove tags from the order Removes a tag from an order. If the step is removing a tag that does not yet exist (e.g. one specified in “Add Tags”) it will not appear in the dropdown list. It can, however, be specified manually.   Inbox       Send an Inbox message Sends a message into a conversation between you and the account, viewable by all participants. Message is sent as coming from the assigned salesperson. If there is no assigned salesperson, the message appears as coming from your company. Send a helpful welcome message when a user logs in for first time, or a new account is created. Send a public system message Publishes a passive system message in a conversation between you and an account, viewable by all participants.   Useful for showing and logging key events in a conversation for all participants to see, as well as for an auto-responder that sets expectations for response times. Sales Orders*       Activate products for the order Actives the products on an order after it's been approved.     Add tags to the order Adds tags to the order.     Approve the order Approves the order after pre-set conditions have been met.   A sales order must be completed before being approved. Archive the order Archives an order that has been completed.     Decline the order Declines the order when pre-set conditions have not been met.   If an order has been declined, the Salesperson will be notified to make the corrections before re-submitting for approval. Submit the order for admin approval After an order has been completed, it is sent to the account admin for approval.     Delays       Delay until an event happens Allows a workflow to pause and wait for an additional trigger for a specified amount of time. The time can be specified in minutes, hours, or days. Like an if-else branch, delay-until steps have an EVENT HAPPENED and EVENT DID NOT HAPPEN branch (equivalent to the YES and NO branches, respectively). The delay-until step also merges after these branches. If the automation is switched off mid-delay, the workflow will instantly stop. No steps after the delay will be executed. When an account is added, wait for seven days for a product to be activated. If a product is activated, mark as a hot lead. If a product was not activated, send an email campaign. After either branch completes, remove the account from the “New Accounts” list. Delay Allows a workflow to pause. This is useful when actions that caused a trigger take time to fully complete, e.g. populating a Snapshot Report. The time can be specified in minutes, hours, or days.  If the automation is switched off mid-delay, the workflow will instantly stop. No steps after the delay will be executed. When a Snapshot Report is created, wait two days for the report to populate then send an email campaign about the report’s contents. Conditions       If/else branch Adds a decision point, allowing the workflow to split into YES and NO workflows. The workflow may “merge” back together after the branches complete. The conditions that can be specified in the if/else branch are the same as those in a trigger’s condition (trigger filter) If no steps exist in a branch that is followed, the automation will still count as having been run for an account. If the user is trying to run the automation only when a specific set of conditions is true for the first time, specify these in the trigger’s condition (trigger filter)  When a Canadian account is added, check the location. If the location is in a French-speaking region (YES branch), assign a French-speaking salesperson. Otherwise (NO branch) assign an English-speaking salesperson. After either branch completes (merge step) add the account to the “Canadian Clients” list Jump to a step Redirects to another workflow step in an automation. Limits the number of times to jump to prevent an infinite loop Has an upper limit of number of times a jump can occur, allowing for 1-100 times in an automation.    Rate filter Split the workflow into separate paths depending on a rate count condition If an automation. is turned off, the rate counts will be reset. If a user has been sent more than 5 in-app notifications in one day, prevent more notifications Workflow       A/B Branch Adds a split to the events moving through an automation so that you can run an experiment based on a percentage of those events   You’ve created 2 onboarding campaigns and want to see which one performs better. The trigger is Account Created, then set up an A/B Branch of 50%/50% and on each one of those branches, you can start the different campaigns. End this automation         Walkthroughs Assign a sales team Automation Assign a Salesperson Automation Log activity and hotness rating Automation Create a sales task Automation Unassigned Salesperson Automation Create a sales opportunity Automation
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Which products are APIs available for?

We have APIs for the following products: Brand Analytics Business App  Partner Center  Local SEO Reputation Management Social Marketing Note: the API does not support all features available in-product for Social Marketing. Read this FAQ for more information.  We do not currently have APIs for the following products/services: Sales & Success Center or the Snapshot Report Task Manager Billing reports
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How is Industry average calculated for reviews?

The Industry Average represents the average performance of businesses listed under the same category in our system. Here’s how review grades are determined: Snapshot Report: The grade is calculated based on specific criteria related to reviews. You can learn more about how these grades are determined in the Snapshot Report Grade Calculations. Executive Report: Review grades in the Executive Report are based on a different set of factors and are explained in detail in the Executive Report Review Grades.  
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Accounts vs. Companies in Vendasta: What you need to know

Within the Vendasta platform, the terms "Accounts" and "Companies" are foundational elements, each serving a distinct role in how you interact with the platform. Understanding the differences between them can enhance your experience and streamline your operations. Accounts: Billing relationship An Account in Vendasta is a legacy entity that has been the backbone of our platform for many years. It is the administrative record that encompasses the billing, service provisioning, and historical data for our clients. Key Aspects of Accounts Billing Center: Accounts are tightly integrated with our billing systems. They are where all financial transactions, product activation, invoices, and billing details are managed. Back-end Foundation: While not directly visible in the front end, Accounts support numerous essential functions behind the scenes. Legacy Features: Many of the platform's original features and processes are designed around the Account structure, such as Opportunities, Orders, and Snapshot Reports. Companies: Customer relationship A Company is a newer concept introduced with our updated CRM system, designed to serve as the primary interface for managing client relationships. They focus on customer interaction, sales management, and operational details that support the growth and maintenance of your business connections. They contain the majority of data you would typically find within the accounts.  Benefits of Companies CRM-focused: Companies center on managing your interactions and opportunities with clients. Visibility and Access: Provide a more intuitive and streamlined user experience for relationship management activities, such as engagement and keeping information up to date. Future vision: While already capture most of the information from accounts, the goal is for Companies to become your 'Single Source of Truth' for business representation on our platform. The Distinct Roles Accounts: These are mainly used for handling your financial dealings on Vendasta. This covers billing details, product activations, and payment histories. To initiate these processes, you will need to create an account from the company if not already created. When the business information for an account is changed, it will sync with the Company details and vice versa.  Companies: These are centered on building and maintaining customer relationships. They help you track potential leads and manage ongoing client interactions through the activity timeline. This is the interface you’ll engage with the most. Currently, you can perform some actions, like generating Snapshot Reports, managing opportunities, and processing orders on the company page via the company’s associated account. We're in the process of expanding this to include automation, product activation, project tracking, and invoice management in the same manner, which will consolidate your workflow into one convenient page. For any further clarification or assistance, our Support team is always ready to ensure your Vendasta experience is both proficient and pleasant.
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Available Automations Triggers List: Events that start your automation

Automation triggers are specific actions that start your workflows. There are numerous triggers to choose from, and we're frequently adding more.  Some triggers are simple and are ready out-of-the-box, while other triggers may require specifying trigger options. Learn more about triggers here. Below is a full list of all currently available Automations Triggers: what the trigger is, an overview of what it does, any special cases, and example use cases. For some triggers, we may have a linked article with more detail on how the trigger works Trigger Overview Special Cases Example Use Cases Businesses       An account is created Starts the workflow when an account is created. The trigger is not able to detect likely duplicates (e.g. Jim’s Mowing and Jim’s mowing) When an account in Quebec is added, tag the account as possibly needing a salesperson fluent in French. An account is added to a list Starts the workflow when an account is added to a specified list. The trigger will not fire if the account begins on a list. When an SMB is added to the High Touch Client list, assign an experienced salesperson. An account is charged for a product Starts the workflow when a client account has been charged for a product   When a product, for instance, Reputation Management, is added to an account, an invoice is sent to the client. A user is active in Business App Starts the workflow when a user logs into Business App   When a user logs into Business App, a notification is sent to the assigned Salesperson A customer asked a question Starts the workflow when someone sends a message through here in the Business App. This was an original hot lead that has been migrated into built-in automation. When a user clicks the help button, assign a fulfillment agent to follow up. A user is added to an account Starts the workflow when a user is added to an account. If a user is removed from the account and then re-added, the automation may fire a second time. An SMB wanted a staff member added to their account to help administrate purchased products. When the partner adds the staff member to the account, an email campaign with helpful information is started. A company is created  Starts the workflow when a company is created.   When a company is created with missing data, assign a task to a salesperson to reach out and acquire that information. A contact is created Starts the workflow when a contact is created.   When a contact is created with missing data, assign a task to a salesperson to reach out and acquire that information. Get the associated account Given a company, get the account associated with it. If there’s no account, it will create one. I have a company and I want to start a campaign on it, so I get the account first since campaign actions are only available on accounts currently. Campaigns       There’s activity on a campaign email Starts the workflow when a campaign email is opened or clicked. Open and click can be differentiated. Only CTA clicks are counted. It is not possible to differentiate which link is clicked. There may be multiple users within the account, but the trigger only fires for the first user to click (unless the “run multiple times per account” setting is checked).  Learn more about click tracking A campaign has been sent to prospective leads. When a lead clicks the email, assign a task, a salesperson, and mark as a hot lead.  Fulfillment       A fulfillment project status is changed Starts the workflow when a user changes the status on a fulfillment project.   A fulfillment manager changes the status of a client fulfillment project from 'open' to 'in progress'; the assigned Salesperson receives an email updating them on the project status. A fulfillment project for an order changes status Starts the workflow when a user changes the status on a fulfillment project order.     A fulfillment task status is changed Starts the workflow when a user changes the status of a fulfillment task.   A fulfillment manager changes the status of a client fulfillment task from 'in progress' to 'complete'; the assigned Salesperson receives an email updating them on the task status. Products       A user on the account views a package Starts the workflow when an SMB views a package in the store in Business App. This was an original hot lead that has been migrated into built-in automation. When an SMB shows interest in Website Pro, send a promotional email with a discount. A product is activated Starts the workflow when a product is activated. (This includes custom products enabled by the partner) A product may be activated multiple times, but automation settings may mean the trigger is fired only once. When a website trial product is activated, send an email advertising web development services.  A product is deactivated Starts the workflow when a product is deactivated. (This includes custom products enabled by the partner) A product may be deactivated multiple times, but automation settings may mean the trigger is fired only once. When a high-profit product is canceled, notify a salesperson to follow up and investigate. A shopping cart is updated Starts the workflow when someone updates a shopping cart in the marketplace. The shopping cart only includes the product marketplace. When a shopping cart is updated, wait until an order is placed. If no order is placed after three days, send a follow-up email. Sales       An opportunity is created or status changed Starts the workflow when an opportunity is created, moves into a new pipeline stage and/or is closed. If an opportunity begins in the indicated pipeline stage the automation won’t run. When an opportunity is identified, upgrade the hotness level of an account. A sales order status is changed Starts the workflow when a sales order status changes. The sales order may originate from one or any source. If the sales order begins with the indicated status, the automation may not fire.  When an order is drafted, wait up to 24 hours for the order status to move to pending. If it hasn’t been issued after this time, create a task to investigate why the order wasn’t completed.  A user on an account makes a payment Starts the workflow when a customer makes a payment. The payment can succeed or fail. None When a payment fails, begin a Dunning process (i.e. using multiple actions) to ensure payment is collected. A sales task status is changed Starts the workflow when a sales task has its status changed to a specified status. The task’s assignee and task name can also be specified for the event. The corresponding “Delay until an event happens” action that uses this trigger doesn’t currently allow assignee and task name filters, due to the task event being a resource that is fetched and used as output data on the trigger but similar infrastructure doesn’t currently exist on the “delay” action. When a task named “follow up” and assigned to “Joe Smith” changes its status to waiting on the customer, send an email letting the customer know. A Snapshot Report is created Starts the workflow when a Snapshot Report is created All snapshots generally start as F ratings. This is because web scraping takes time. Users are advised to add delay steps after this trigger to ensure more accurate ratings are available. When a Snapshot Report is created, create a task to schedule a follow-up call. Assign a fulfillment agent to that task. Manual        Triggerd Manually Automations can also be triggered manually, much like shortcuts, whenever needed. Currently, manual automation triggers are available for Account Groups, Companies, Contacts, and Orders. When managing customer interactions and data, users need a way to quickly initiate automations for specific accounts, companies, contacts, or orders on demand, so they can streamline repetitive tasks without waiting for scheduled triggers, allowing for greater flexibility and efficiency in managing their workflows. When managing orders, I need the ability to manually add and remove tags through automation, so I can quickly update order information and keep it organized in real-time. When a new order is created, I need a manual automation to check the order status and, based on an inputted number of days, automatically add a tag if the order remains in drafts and archive it if it exceeds the specified timeline, ensuring timely follow-up and efficient order management. Advanced       It’s triggered via API for an account   API Documentation   A webhook is received  Starts the automation when the user POSTs to the given URL with the user-defined payload.   I want to integrate Vendasta into a third party system. Triggered via Zapier Starts the automation when the “Run Automation“ action is used in our Zapier app. Trigger an automation using Zapier. I want to make an automation that I can trigger from Zapier, to update contacts in the CRM, and send along the data as Zapier provides it. Contacts       When a contact is created or modified Automations can be triggered when a CRM contact is created or modified.   When a contact has their email updated, send them a new email confirming their email. A contact is created via Web Chat Automations can be triggered when the AI Web Chat creates a contact.   When a potential prospect is captured by the AI Web Chat on your website, notify a Salesperson to reach out to them. Companies Automations can be triggered when a CRM company is created or modified.   When a company has their salespeople updated, alert the salespeople they are assigned to a new company.
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Why is it important to submit the proper Business Category or TaxonomyID?

Submitting the proper Taxonomy ID will help ensure that the sources add the business’ listing to the proper category within their site. This ultimately allows users to easily find their business listings. Avoid selecting ‘other’ as a business category as some sources do not support this category type and this may result in the business not being found on unsupported listing sources.  The listing recognize certain business categories and a mismatch in business categories will result in syncing incompatibility with the listing sources. It is also important for competitor analysis in the Snapshot report. If competitors selected for comparison have different business categories, it will not provide the analysis.
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Hide the physical business address for service area businesses

You have the option to hide your physical business address in Listing Sync Pro, Listing Distribution, and Listings Grade in the Snapshot Report. Clients will be able to list their business as a "Service Area Business" rather than a service in one physical location. This feature is also available as a “Bulk Update” action. Partners will be able to accommodate existing and prospective clients who run service area businesses. These businesses offer local services without a physical location, such as those that offer mobile or online services, operate from home, or use third-party locations. Service area providers will now be able to accurately sync their listings with sources that support a hidden physical address, which will result in a more accurate listing score. This will also improve the accuracy of the listing grade in the snapshot report for these businesses.Certain listing sources do not currently support this feature. This will affect the number of Listing Sync Pro sources that show up as available to sync with, in Local SEO. Though this will reduce the number of sources that are available to sync with, it will not impact your listing score negatively. How Does it Work? When creating a new account in Partner Center > Accounts > Manage Accounts:  Under “Business Profile”, check the box next to Service Area Business (hide physical address). This can be found under the “Zip/Postal Code” field. This option will be set to Off by default. To hide the physical address for an existing account: In Partner Center, select Businesses > Accounts. Select the business you would like to edit. Click on the "View all data" button  Under “Location”, below the “Zip/ Postal Code” field, check the box next to Service Area Business (hide physical address). Scroll to the bottom of the page and click Save. To hide physical addresses for multiple existing accounts: In Partner Center: Select Businesses > Accounts Click the menu icon next to Create Account > Select Update Accounts (CSV Upload). Upload a CSV file with the new data, either by first exporting a list to a CSV, or using the provided template.[*Note — The template features a column titled Service Area Business. Include in the template all the accounts that need their address hidden, and write Yes in this column, next to each account.] Upload the CSV file and click Next. Select the box next to Address. Choose if you would like the empty cells to overwrite existing data in the spreadsheet and click Next. 7. Review the updated changes and click Update. The suppressed address update will take 6 to 8 weeks to be synced on all listing platforms.
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Find Leads

Streamline Local Lead Generation: Leverage the Enhanced "Find Leads" Feature Identifying and qualifying potential clients within your local market is crucial for any salesperson focused on local businesses. Previously, creating accounts offered a limited view of prospects. The “Find Leads” experience will allow users to look for the digital performance of local businesses, including their Google Business Profile claimed status, Google reviews, website, and will allow users to create local businesses in bulk. How to use the "Find Leads" feature Step 1: Go to CRM > Companies, and then click Find Leads. Step 2: Type in a type of business, with a location. Any companies that already exist in your CRM will be indicated. To add the new companies, click the box at the top of the screen to select all. Only new companies will be added and no duplication will occur.  Step 3: Select the local businesses that you want to work with and click Create companies. Step 4: Continue to look for other businesses, or click View companies to go to the company table and start working on the businesses that you just created. Coming soon: Bulk automation action in the company table which will allow users to conduct different actions in bulk, including creating Snapshot Reports and Tasks in bulk. FAQs Q: Can the table list more than 20 results? A: No - Unfortunately, this is a limitation of the Google API that is used.
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Incorrect listings or reviews

How does Reputation Management determine if a listing belongs to a business? We use Best Match—an algorithm that compares the business name, address, phone number, and website to the information found on the listing—to determine if a listing is relevant to a business. Should this process find a potential listing that is relevant to the business, it will appear in Reputation Management. How does it work? All sources with enough information to match the anchor data will be ranked and considered as “potential listings.” This means that some listings may be pulled in that do not belong to that given business. The unrelated listings will be considered relevant until they have been reviewed and selected as “not mine,” by the user. This can be done in the Listings tab of Reputation Management. This is why it is important to audit the listings before sending or sharing Snapshot Reports and before walking a new client through the Reputation Management dashboard. You can read more about this process here: How Best Match compares business information to potential listings. How can incorrect listings or reviews affect the business profile? An incorrect listing or a review from an unrelated business may show up in the Snapshot Report A review for an unrelated business is pulled into Reviews in Reputation Management An unrelated business listing is pulled into Listings in Reputation Management What you can do: Open the Reputation Management account. Go to the Listings tab. Review all of the listings. If you find a listing that doesn't belong to the business, click the menu and click Remove this match. What you can expect: The Snapshot Report, if still active, will update within 24 hours If the Snapshot Report needs to be viewed before the update takes place, you can manually remove the particular source with the incorrect listing from the report. Learn how to edit the Snapshot Report here: How to Customize a Snapshot Report Unrelated reviews in Reputation Management will be immediately removed The unrelated listing will no longer be monitored.
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Executive Report: Review Grades in the Executive Report

The Review Grade is a letter grade given to your clients’ businesses to evaluate their online review presence. The Review Grade is currently used in our Sales intelligence report, Snapshot Report, to evaluate the business’s online reputation before partnering with your company. The Review Grade in the Executive Report enhances reporting transparency for your clients and shows proof of performance over time. Recommended Reading: Know Exactly How to Improve Your Clients' Reputations with the Review Grade How is the Review Grade calculated? The Review Grade is calculated based on the business’ performance in four categories: Average review score Number of review sources Reviews found Number of reviews found per month Scores in the four categories are then combined and compared to the industry average to get the final letter grade using this percentile grading system: A = 90 - 100th percentile B = 75 - 89th percentile C = 50 - 74th percentile D = 30 - 49th percentile F = 0 - 29th percentile For example, if a business has an average review score of 3.5. This puts the business in the 10th percentile compared to the industry average (4.32) and industry leader (5). This category receives an F. The same calculations are done for the other three categories and a combined score results in a Review Grade of C. The Review Grade is turned on by default.   How do I disable the Review Grade? We do not recommend disabling the Review Grade from your clients' Executive Reports, however, you may do so from a setting in Partner Center. Follow these steps if you'd like to turn off the Review Grade for all markets (if applicable): 1. Log in to Partner Center  2.  Administration > Customize Business App > Executive Report > Review Grade 3. Uncheck the box beside Show Review Grade Card in Executive Report for SMBs. All markets will abide by these Partner settings. If you wish to enable the Review Grade for select markets, follow the steps below, but ensure the setting is set to Enable. Follow these steps if you'd like to turn off the Review Grade for select markets: 1. Log in to Partner Center > Administration > Customize Business App > Executive Report > Review Grade 2. Click the tab 'Markets'. 3. Uncheck the box beside Show Review Grade Card in Executive Report for SMBs.
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Upgrading Reputation Management Trial to Paid

When a Snapshot Report is created, a demo version of Reputation Management is activated for 7 days. When a client decides to purchase Reputation Management Standard/Pro/Premium, you will need to convert that trial product to the new edition by following these steps: Visit Partner Center at partners.vendasta.com Click the Accounts tab > Manage Accounts. Search for the account in question. Once you have located the account you would like to upgrade, click on the account name. Select the three dots menu to the right of the Reputation Management Trial product and click Upgrade from Trial. 6. Choose a version of the Reputation Management product. 7. Check the box to consent to charges, then click on Upgrade to Paid.
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Tracking Email Campaign Performance

Overview Once you start an email marketing campaign, Vendasta tracks how recipients engage with the campaign to help you make insightful decisions. When you open a campaign, you can view how many recipients received, opened, and clicked through each email in the campaign. You can also view how many times an email bounced, or how many recipients unsubscribed from an email.All activity is always attributed to the original recipient, even though external processes and systems can sometimes initiate the activity. There are no clear indicators to differentiate if these activities are initiated by a human or an automated program, resulting in some Open Rates or Click-Through Rates (CTRs) being falsely registered on behalf of the recipient. Here are some common reasons why that may happen: Third-party unsubscribe links: Our email campaigns contain an unsubscribe link. When this link is clicked, it only registers as an “unsubscribe” and not as a click. However, many email clients nowadays have the option to ask the recipient to unsubscribe from suspected spam/newsletter emails. If the recipient unsubscribes using these third-party links, it registers with a click. Recipient email client settings: An email's open rate is recorded with a single tracking pixel embedded into the email. Usually, this tracking pixel is associated with an image. A recipient’s email client may block loading images to protect the recipient from spammers. If the email client blocks loading images, the open rate is not tracked. Spam and virus scanners: Some internet service providers (ISP) click on links within an email to check for security risks. When this happens, the clicks are recorded on behalf of the recipient.Unfortunately, these external initiations are out of our control. To maintain accurate email metrics, we recommend identifying domains that skew campaign metrics and segmenting those domains from your analysis. Export Campaign Activity After starting an email campaign, you can export a list of users who interacted with the campaign. Then, you can use that exported data to create a new user list and retarget those users with another campaign.To export campaign activity: Go to Marketing > Campaigns. Go to the Campaign Activity page.  At the end of a row in the campaigns table, click the three dots next to the Campaign, then click View History. Why is this important? The Email Builder streamlines the process of creating emails, offering an easy-to-use drag-and-drop functionality. This empowers you to save time and craft effective emails that engage prospects and drive conversions. How to create custom email campaigns Go to Marketing in the left navigation menu > Campaigns. Click Create Campaign in the upper right. Enter a descriptive name for the campaign that your salespeople will recognize. Click Create. Depending on what you want to do, click Add existing email, Create new email, or Add Snapshot Report.  If you select Create new email, you will immediately enter the Email Builder where you can build your email campaign. If you selected Add Snapshot Report, the campaign will automatically create or refresh a Snapshot Report for your prospect. If any of the emails in the campaign link to the Snapshot Report, this event ensures the information in the report is up-to-date. Continue adding events until you have finished creating the campaign Adjust the days before starting or days after previous event. We recommend the following email frequencies: Customer Acquisition: lower frequency (1 email/week) Product Adoption: higher frequency (3 emails/week) Product Upsell: lower frequency (1 email/week) Configure your campaign to bring in the right number of leads on the right days. Learn more. Before publishing your campaign, preview and test your emails. Click the ⋮ icon menu and select Preview > Send test email.
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Important Update: Legacy Access to Sales & Success Center

The Vendasta team has been working hard to bring new advancements to the new CRM within Partner Center. Since its launch in November 2023, the Partner Center CRM has evolved to become the best place for Vendasta Partners and their Sales teams to sell solutions to SMB clients. This significant advancement towards a unified CRM experience is beneficial to partners with and without dedicated sales teams, providing a cohesive all-in-one platform experience to Partner Center users, and limiting access to salespeople-only users when necessary. Take a look at the Vendasta Changelog for all of the details and FAQs.  Starting June 24th, 2024, new partners that register for Vendasta will not have access to Sales & Success Center.  Existing partners (those who have an account prior to June 24th) retain access to Sales & Success Center but are encouraged to migrate to Partner Center CRM as soon as possible. Sales & Success Center will eventually be sunsetted for all partners at a future date, to be determined.  All existing partners except the partners who are currently white-labeling the Sales & Success Center  (via a setting in Administration) will start seeing a Partner Center button in Sales & Success Center which will redirect their salesperson to the new CRM in Partner Center. All new salesperson welcome emails will also direct salespeople to Partner Center as well. Custom Domain Requests: Partners white-labeling Sales & Success Center can request custom domains for Partner Center based on their subscription tiers. Custom Domains are available on all subscription tiers with the exception of Starter, Startup, and Individual plans. Beyond custom domains, partners can further white-label the Partner Center experience for their salespeople by ensuring they have their role set to “Salesperson”. Why migrate to the new CRM in Partner Center? Integrated and seamless workflow: Manage sales cycles, gather leads, and launch targeted email campaigns within Partner Center (instead of needing to switch to Sales & Success Center). Unified sales activities and data streamline user experience. For example, sending Campaigns to a list of “users” was cumbersome. Today, it’s significantly easier with “Contacts”. Automation and expansion capabilities: Includes AI-assisted web chat widget and Form Builder for capturing leads. Users can also run bulk actions on Contacts and Companies from manual automations, with more system automations coming soon (like “assign task”). Zapier integration enables extensive automation and custom workflows. Enhanced customer and sales management: New "Companies" and "Contacts" tabs offer flexible customer management and advanced filtering. Partners can collect Contact information from Forms and AI Lead Capture without the need to create an Account for the business. They can nurture that Contact with emails, and then eventually move them into a Company. Enhanced Company profiles and Snapshot Report integration on the Companies table improve sales prospecting. How do I migrate my team to the new Partner Center CRM? Starting June 24th, 2024, provide your team members with access to partners.vendasta.com. You can provide the link to Partner Center directly. You can invite new salespeople by visiting https://partners.vendasta.com/my-team and clicking “Invite team member” in the top-right. If your salesperson is already listed in the “My Team” table, you can invite them to Partner Center by clicking the kebab menu next to their account on the page above and selecting “Resend Welcome Email”.  You can adjust the permissions of your salespeople in Partner Center by clicking the kebab menu and selecting “Edit member”.  This will allow you to to configure what they have access to in the Partner Center CRM. Call to Action Existing Vendasta Partners are encouraged to familiarize themselves with the exciting new features of the Partner Center CRM and watch for future updates. The Vendasta team will provide legacy access to Sales & Success Center until a future date, to be determined. 
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Pause and unpause email campaigns

Email marketing campaigns can be paused or unpaused from Partner Center. Currently, pausing and then unpausing a campaign will not preserve buffering recipients. Pausing a campaign will move all recipients to Stopped, including those that were buffering before the campaign was paused. Unpausing a campaign will move all Stopped recipients to In Progress, including those that had been buffering before the campaign was paused.When a campaign is paused, all preset email drip timing will be reset. For example, if a campaign is paused, each recipient will be reset to wait the full duration between the step they last received and the next step they should receive. To pause/unpause an email campaign: Go to Partner Center > Marketing > Campaigns. Search for the campaign you want to pause. Click the three dots  at the end of the campaign row. Click Pause Campaign or Resume Campaign. You can also pause/unpause the campaign from the campaign page. Click Actions in the upper right corner of the screen, then click Pause Campaign or Resume Campaign.  Issues with unpausing email campaigns If a campaign will not unpause, it is likely due to one of the following reasons: Account(s) on the campaign is missing a Snapshot Report when a Snapshot is required for the campaign. Retry after ensuring that all accounts have a Snapshot Report. See this article for more details on how to leverage the Snapshot Creation campaign step within your email campaign. Account(s) on the campaign are missing a specific product or add-on when a specific product or add-on is required for the campaign. Retry after ensuring that the required product—according to the campaign’s content—is active on all accounts. If the mailing address information is missing, an unsubscribe option will not be available. Check your email settings under Partner Center > Administration > Customize > Email Settings for more details. The loading deadline may have been exceeded. If this is the case, ensure that you are connected to the internet and try again.
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Form Builder - Overview

Use forms to collect information from your visitors, and capture them as leads. With Vendasta, you can effortlessly create forms to integrate into your websites. Create a form In Partner Center, navigate to Marketing > Forms. In the upper right, click Create form. Enter a name for your form. Click Create. Adding and editing form fields Adding form fields on your form to gather data from visitors. You have the option to add a rich text area among the fields, which allows for the addition of customizable text, headers, or space within your form. By default, Email is required for a form submission to generate a contact, and Company name is required to generate a company. We verify the validity of an email address before allowing submissions. Additionally, company details are automatically captured when a company is selected from Google-powered search boxes in the company name field. To add a form field: In the “Build” tab, use the search bar to find an existing contact or company field that you would like to collect from your visitor and drag and drop the field into the main panel. Repeat and add all the contact and company fields you would like to collect from your web visitors. Editing a form field: There are a few different settings you can have on each form field For all field types You can set a default value, which will be submitted when the user submits an empty field. You can mark the field as required, and the user can’t submit the form without filling in the required field. You can make the field hidden, so users won’t see the field and can’t edit it when they fill out the form. You can also populate the specific form field dynamically, which will take the query parameter from the URL to fill in the field. For example, if you have a form that’s put on this link: https://www.example.com/form?campaign=spring-promotion If you put “campaign” on this setting, it will pre-fill the form field with “spring-promotion” when the user submits the form. For the string field You can switch it to an open text field, drop-down, or provide a radio button option Styling the form In the “Design” tab, you can style the form’s container, font, and button. Embedding the form In the upper right corner, Click “Embed”. In the “Embed Form” pop-up, click “Copy Code”. Paste it on the website you want to embed the form on as a HTML snippet. Use automation with forms For any contact and company created from form submission, they will have their record source captured as “Form”. With this, you can leverage automation to automate different processes, including generating a Snapshot Report, sending a follow-up email, adding them to a drip campaign, or creating sales task. Here are two automation templates that you can get started with: Create a Snapshot Report when a form is submitted. Send a follow-up email when a form is submitted. Spam prevention You can set up reCAPTCHA in the form to prevent Spam. In the form builder, under “Setting”, you can find a section called “reCAPTCHA settings”, and it will be set up automatically after you generate the site key and secret key. The generation process takes several minutes and you can learn how to generate your site key and a secret key for free here.
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How can I give prospects access to the Reputation Management Trial?

When creating a Snapshot Report for a prospect, the Reputation Management trial will be activated. This allows your prospects with access to Business App the ability to work in Reputation Management unrestricted for seven days after the Snapshot Report has been created. Once the trial has expired, Business App users will still have access to a limited version of Reputation Management. This will allow them to view any data that had been entered previously, but Reputation Management will not check for changes to listings, look for new listings, or pull in any new reviews. This feature can be toggled on or off via the "Allow users to access 7-day trial and limited preview" option in Administration > Customize > General Product Settings > Reputation Management section within Partner Center.   With the feature toggled on anyone with access to Business App will be able to interact with the trial version of Reputation Management, and if the feature is toggled off Reputation Management will not appear. In addition, under Marketplace > Products, "Offer Free Trial" has to be turned on.
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List Actions

The following List actions are available from Partner Center > Businesses > Lists by clicking the Menu icon  next to the List. Export Account Data Add Tags Add to Campaign Pause Campaigns Create Multi-Location Group Create/Refresh Snapshot Trigger Automation Activate Product Activate Addon Change Market Delete Export Account Data Creates a downloadable CSV with the current data of all accounts in the List. This export contains the following information: Company Name Address City State Country Code Zip/Postal Code Work Number(s) Website Salesperson Email Customer Identifier Active Products (Listing Builder, Social Marketing, Reputation Management) Account Identifier Tags Toll-free Number Description Short Description Landmark Payment Methods Services Brands Hours of Operation Healthcare fields (if applicable) After selecting Export Account Data, you will be taken to the List’s History page. Once the export has finished, you will be able to download the CSV by clicking the Menu icon , then Account NAP/Product CSV. Add Tags Allows you to add tags to every account in the List. This is useful should you wish to use tags to filter accounts later. Add To Campaign Allows you to add the List to an email marketing campaign. This will add all the users and contacts that are assigned to the accounts in the List to that campaign. Learn more Pause Campaigns Allows you to pause a currently active campaign for all the users and contacts that are assigned to the accounts in the List. It's little confusing with the status when it's paused. "Paused" will not appear as a separate status, but if there is a campaign in "ongoing" status, pausing it will change the status to "published". Create Multi-Location Group Allows you to create a Multi-location group based on the List. After selecting this option, you will be given the choice of how you would like to segment the group. Here, you can choose either Geographic Region or Account Tag(s). Create/Refresh Snapshot Depending on the state of the account, one of three things will happen: If there has never been a Snapshot Report created for the account, a new Snapshot Report will be created. If an account has previously had a Snapshot Report that has expired, that Snapshot Report will be refreshed. If an account currently has an active Snapshot Report (created in the last 7 days), that account will be skipped. Trigger Automation Allows you to trigger a specific automation for each account within the List. There are a number of useful ways you can utilize automations within Lists. To learn more about this click here.  Activate Product Allows you to activate a single product on each account within the List. If an account already has the selected product active, that account will be skipped. However, you can do a fresh activation and not and edition change with this functionality. Please be aware that activating a product will result in a charge appearing on your next bill. For this reason, please be sure that only accounts you wish to activate the product for are in the List. Activate Add-On Allows you to activate a single addon on each account within the List. If an account already has the selected addon active, that account will be skipped. Please be aware that activating an addon will result in a charge appearing on your next bill. For this reason, please be sure that only accounts you wish to activate the addon for are in the List. Change Market Allows you to change the market the accounts in the List are assigned to. This is useful if you have created a new market and are looking to move accounts to it. Delete Allows you to delete the List. Please be aware that the accounts in the List itself will not be removed; only the List the accounts are assigned to will be deleted. This action is irreversible, so please be sure you wish to fully remove the List before selecting.
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Allow your clients to invite other businesses to Business App

You can now allow your clients to invite other businesses to Business App, helping you acquire new leads and grow your customer base.  To turn on this setting: Create a landing page on your website to attract new customers. It's best if this page contains an Acquisition Widget so prospects can sign up, receive a Snapshot Report, or try free products. Go to Partner Center > Administration > Customize Business App > Add Your Clients Copy and paste the link to your landing page in the Invitation Landing Page URL field. Click Save.     Once the link is provided, an Invite a business button will appear in the profile section of the Business App.      When one of your clients clicks this button, they'll see this page (below) where they can copy the link to your landing page. They can then share this link with other businesses.     When a new business clicks on the link, it'll go to your landing page. If you've embedded an Acquisition Widget on the page, they can submit their contact information there. Want businesses to self sign-up for Business App? Configure the Acquisition Widget to create a Snapshot Report. New businesses will receive an email with the Report, and when they open the Report, they'll see a button to preview Business App. From there, they'll see the option to Sign up for the app. Configure the Acquisition Widget to send a campaign that includes a link to preview Business App (use the Business App Preview dynamic component). This button will allow businesses to preview Business App, where they'll see the option to Sign up for the app.   Start acquiring new customers 
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