Showing 41 - 60 out of 97 results
How long does a Snapshot Report take to be ready and when is best to present it?
We recommend that you wait for a minimum of 24 hours before viewing the Snapshot Report. The reason behind this is that we scan the internet for a business's information, reporting how it stack up in various online directories.
To find the digital presence of a prospect, we crawl online listing sources for their business. We then match the information we find with what is entered into our platform (along with any potential variations) to identify which citations belong to that prospect.
This process can take up to 24 hours because we conduct all these searches at the same to ensure those listing sources don't identify us as malicious software and block our access. This primarily impacts the listing and review section.
The report will continue to look for data from the many available sources for up to 7 days.
The most accurate time to present would be at the 7-day mark.
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Where does the Snapshot Report find the organic SEO Keywords?
The organic SEO Keywords found in the Snapshot Report are pulled from the metadata of the business's website. The Snapshot Report will display five organic search terms that the business is currently ranking for on Google (within the past month).
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How can I create a sample Snapshot Report?
In Partner Center > Navigate to the Administration tab > click on Customize.
Go to Sales > click on 'Edit Default Snapshot Template'.
Click on 'View Report'.
If you'd like to download a sample copy, click on the printer icon > save as pdf.* This feature might be limited to paid subscription tiers
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Snapshot Report: Advertising section
The Advertising section of the Snapshot report can be a powerful tool to help sell your clients SEO services but it can also lead to many questions from your prospects. Below are some answers to common questions about this section.
What keywords does the Advertising section use?The Advertising section of the Snapshot Report currently identifies the top 5 keywords for your prospect's business based on content gathered from their website and business information.
Why don't these keywords match the ones my prospect is currently running?If these keywords don't match your prospects, it could mean that their current keywords are not ones that are considered in the top 5 for their business based on their location, business information, and the content of their website.
How does the Advertising section analyze these keywords?
The Advertising section analyzes the search results for the first 10 results per page, which means we analyze the top 8 ad results. We then compare with the top keywords of your prospect to determine the data that's displayed in this section.
Why aren't my prospect's keywords in the top 8 results?Your prospect's keywords may not be in these top 8 ad results for a number of reasons. If your prospect is using unique keywords, these likely won't fall under those top ad results. Keywords that are considered unique and may not be in those ad results could be your prospect's company name, the names of their unique products, common misspellings of their brand or product, or unique long tail keywords.
What should I tell my prospect if they're running ad campaigns but the Advertising section isn't showing any data?
This is likely due to the fact that they're still not showing up within the top 8 ad results. This could be happening if your prospect is using unique keywords or their keywords just don't fall within these top 5 keywords our system identified. If this is the case, this could be a great opportunity to let them know they may want to consider changing their keywords on active campaigns or start a new campaign for those top 5 keywords that the report identified.
What if their ad campaign is showing engagement but the Advertising section is showing an F?
The Advertising section only gathers keyword analytics data at the national level which is most likely the cause of this. If Snapshot Report is showing an F but your prospect is seeing engagement from their ad campaign, they're probably ranking at the local level. Because our system is limited to the top 100 results for around 500 million global keywords, we are unable to display keyword data from the local level.
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Create an Acquisition Widget
To create an Acquisition Widget:
Go to Partner Center > Marketing > Acquisition Widgets.
Click Create Widget in the upper right corner of the screen.
From this point, creating a widget involves 3 steps: Configure, Design, and Embed.
Configure
Fill in the form:
Widget Name
Market
Assigned salespeople
The campaign that will be sent to new leads
Confirmation Landing Page URL
Set any tags to be applied to the new accounts
Select whether the widget should create a Snapshot Report for new leads (toggle this option on/off).
Select whether the widget should be enabled (toggle this option on/off). You can also enable/disable the widget at a later time.
Select any products that should be activated automatically for new leads.
Click Save and continue.
Design
Tailor the widget to the design of your website. Once it appears how you'd like, click Save and continue.
Embed
Copy your widget embed code, then click Finish.
Paste the embed code into your website's HTML to embed the widget on relevant pages throughout your website.
Tip: Create dedicated landing pages for the Acquisition Widget and link to it from advertising campaigns, social posts, blog posts, and email signatures.
When a lead submits their information through the widget, the widget will notify the assigned salespeople so they can get in touch with the lead ASAP. Simultaneously, a new Snapshot Report will be created, the lead will be added to the customer acquisition campaign of your choice, and/or products will be activated, depending on your configuration.
Create a widget
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What is the difference between default and custom domains?
When we set up your white-label, we will ask you about your preferences for the URLs your clients, prospects, and salespeople will see.
Note: Custom domains are only available with certain subscription tiers. Speak to your account manager for more information.
There are two options:
Option 1: Default URLs
Predetermined domains with a customizable subdomain. Partners typically choose this option if they do not already own a domain or they simply need to get started immediately. Here are some examples:
Reputation Management: [partnername].steprep.com
Social Marketing: [partnername].socialsmbs.com
Local SEO: [partnername].pdqs.mobi
Business App (client dashboard): [partnername].smblogin.com
Sales & Success Center (salesperson dashboard): [partnername].snapshotreport.biz
The square brackets indicate the words you can change.
Option 2: Custom URLs
Fully customizable subdomains and domains. Partners typically choose this option if they already own a domain as well as access to its DNS settings.
If you choose this option, please tell us your preferred domains for each product. You can customize the subdomain as well as the domain (as long as it is a domain you own). To give you some ideas, our partners typically choose the following formats:
Reputation Management: [reputation].[yourURL.com]
Social Marketing: [social].[yourURL.com]
Local SEO: [m].[yourURL.com]
Business App (client dashboard): [login].[yourURL.com]
Sales & Success Center (salesperson dashboard): [sales].[yourURL.com]
Partner Center: [CRM].[yourURL.com]
The square brackets indicate the words you can change.
Fill in this form to send us your preferences, after which we will email you TXT and CNAME records, along with instructions on how to enter them into your DNS settings.
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Give salespeople access to Sales & Success Center
Sales & Success Center equips your team with all the tools they need to usher businesses through the sales funnel. It gives your salespeople the power to:
Create prospects and Snapshot Reports.
Send email marketing campaigns.
Identify hot leads and track communications.
Move prospects through the sales pipeline.
Learn more about what you’re selling.
It’s time for your salespeople to log in and complete their profiles.
Create Salesperson credentials
The first step to giving your salespeople access to the Sales & Success Center is creating login credentials for them.
To create salesperson credentials:
Go to Partner Center > CRM > Salespeople.
Click Invite Salesperson.
Enter the salesperson's details. It’s important to complete the entire profile—your prospects and customers will see much of this information throughout the platform.
Click Send. Your Salesperson will receive an email with a link to set their password.
Create Salespeople
Have your salespeople review and complete their profiles
When your Salespeople log in for the first time, it’s essential that they review and complete their profiles. Remember: your prospects and customers will see much of this information throughout the platform. Your Salespeople can update their profiles from the Settings icon in the top right corner of the Sales & Success Center.
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Getting Started with Vendasta (Start Here)
Welcome! This end-to-end guide takes you through many of the core actions that will help you to grow your revenue with Vendasta.
Looking to complete a full platform setup under your brand? Read our guide on how to set up and white label the platform.
To learn more about specific workflows in greater depth, check out some of our other Getting Started Guides.
Note: Some of these steps may include features that are only available on specific subscription tiers. To see an updated list of which features are available on each tier, refer to our pricing page: vendasta.com/pricing
Checklist
Start selling
Ready-made packages
Marketplace products
Prospecting
Find and add accounts
Create Snapshot Reports
Send Snapshots with AI Analysis
Activate your customers
Invite users
Order products and get paid
Business App connections
Start selling
With Vendasta, you're set up to start selling right away with a collection of ready-made packages and products ready to go. If you want to take full control and customize your store, check out the Store Build Guide. To dive in quickly, take a look at some of the basics.
Ready-made packages
Your store is automatically populated with a number of packages that include some of the most important solutions for small businesses. You can change the existing packages if you wish.
Go to Marketplace > Packages.
To edit an existing package, click the vertical ellipsis ⋮ and click Edit.
Click Unpublish and Archive if you wish to remove a package.
Here you can click + Add item to add products, click the X next to an item to remove it, adjust retail price and marketing copy.
To view and add our latest recommendations, follow these steps:
Click the Recommended Packages tab.
Click any package to view its contents.
Click Add to Store to include this package amongst your offerings.
Choose Save and publish to add it immediately or Save as draft to edit it before setting it live.
Each of our 2024 Digital Success packages include all of the powerful features of Business App Pro, allowing you to bundle services on top of a core set of features that help your customers manage their daily work.
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Marketplace products
Find everything you need about a product including sales assets, pricing information, and support contacts by viewing the product page.
To access a product page go to Marketplace > Discover Products and click on any product. At the top, you'll find sales and marketing assets under Screenshots & Files. Down the right you'll find pricing, contact information, and add-ons. At the bottom, you'll find FAQs.
If you wish to order a product from the Marketplace for one of your customers, you need to make sure that you have selected Start selling on that product.
Note that access to some products in the marketplace may be limited based on your current Vendasta plan.
Go to Marketplace > Discover Products.
Click a product you're interested in.
Click the Start selling button.
Click the checkbox if you wish to add it your Store page.
Click Done or Add to store.
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Prospecting
Here are some of the core steps you can take to kick off your prospecting efforts. This video showcases all of the steps for adding accounts, creating Snapshot Reports, and sending them all at once.
Find and add accounts
Accounts can be added in groups and individually. This workflow showcases how to add many accounts at once into a list. To learn more about adding individual accounts or importing them via a csv file, go here.
Go to Partner Center > Accounts > Manage Accounts
Click Find accounts.
Search for businesses by type or location. (For example, you could search for “Dentists near me”).
Click the checkboxes next to any of the businesses that you want to prospect.
Click Continue.
Click Create accounts.
Wait a few moments for the accounts to be added as part of a list.
The system will grab information about these businesses right from their Google profile and add that information right into the platform for you. Some information is not readily available from a Google Business Profile, so you will still want to look for additional information about the business such as email addresses or contact names.
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Create Snapshot Reports
Snapshot Report is a needs assessment tool that will let you know about the gaps in the business’s online presence. Because your prospects were added as a part of a list, you can create Snapshot Reports as part of a quick bulk action.
Go to Partner Center > Accounts > Lists
Click on the ⋮ vertical ellipsis menu next to the list you created.
Click on Create/Refresh Snapshot Reports
Note that additional charges may apply
Wait for information to start populating.
It can take up to 24 hours for the information to be fully populated and up to date.
The Snapshot Report will continue to refresh with information for 7 days from its creation.
Snapshot Reports can be refreshed after the 7 days–additional charges apply.
To create a Snapshot Report for one account, go to Partner Center > Accounts > Manage Accounts click on the + report icon next to the account name.
Tip: While waiting for information to populate, it’s a great time to make some quick edits to the Snapshot Report. If you’ve added a number of prospects that are part of the same business category, you can flag them as competitors. Check out our Snapshot Guide for more.
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Send Snapshot Reports with AI Analysis
Prerequisite: Before sending out any emails through the platform, make sure you have configured your email settings to assure maximum deliverability. These steps are showcased in detail here.
A personal touch can go a long way and leveraging artificial intelligence gives you the chance to personalize your outreach while being efficient with your time.
Go to Partner Center > Accounts > Manage Accounts
Click on the Snapshot Report icon next to the account
Click Edit report.
Click the “paper airplane” Share icon.
Add sender name and email (your information).
Add the contact email.
Click Suggest content.
Clicking the down arrow next to Suggest content gives you additional options.
Suggest general content will craft an email based on the overall information in the Snapshot Report.
Suggest section-specific content will allow you to choose sections of the Snapshot Report and craft a more targeted email.
Review and update the email content that has been generated.
Click Send.
Activate your customers
Invite users
Adding a customer as a user to an account will give them access to Business App and allow you to bill them.
Go to Partner Center > Accounts > Manage Accounts.
Find the account you want to add the user to. If there are no users assigned to the account, you can click the Add User icon next to the account name.
You can also click on the account name, scroll to the Users section, then click Add Users.
Add an existing user from the list or click Create New User and add their information
When creating a new user, you can choose to Send welcome email to send an invite into Business App.
Once you have all of their information added, click Create User.
Learn more.
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Order products and get paid
Prerequisite: You can automatically request payment while ordering a product through Vendasta. To do so, you will first need to set up Vendasta payments.
This video showcases the workflow to order products whether you are collecting payment before activation or not.
Go to Partner Center > Accounts > Manage Accounts.
Click the account that you want to place an order for.
Click Order products.
Select the products and/or packages that you want to order.
Complete any order information required.
If you are using Vendasta Payments and collecting payment, then you can bill your customer at this time.
Update the retail prices as needed.
Under Collect payment, choose to "Send order for customer review & collect payment online."
Select a user to bill
Add an expiry date of terms, if necessary
Select a product activation date.
Note that if using the payment collection methods in Step 6, then the products will only activate on/after that date if the payment has been collected.
Check and update the wholesale billing info if necessary (this is your payment to Vendasta).
Click Send Order.
The Vendasta platform allows you additional flexibility for full order management of your sales team; to learn more about that type of workflow, check out Getting Started: Onboard your customers.
Learn more about ordering products.
If you are ordering fulfilled services, like those from our Marketing Services team, after the order is complete, you will be presented with a fulfillment form, an easy way to capture information with the help of your customer. Learn more about fulfillment forms.
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Business App Connections
Setting up connections for your customer in Business App is crucial for retention. Something as simple as connecting their Google Business Profile helps them to see value and increase functionality across many products and features.
To access the Business App Connections for your customer, follow these steps:
Go to Partner Center > Accounts > Manage Accounts
Click on the ⋮ vertical ellipsis menu on the far right of the account in the table.
Click Open Business App.
Click Settings.
Click Connections.
Click + next to the app or external account you wish to connect.
From here, there may be some different steps depending on the connection you wish to make, but in general you or your customer will need their login credentials and will need to give permission for information to be shared with Business App (often shown as an unbranded app called Social Reputation).
Learn more about connecting accounts to Business App here:
Connecting social media accounts
Connecting Google Analytics Account in Business App
Connect QuickBooks in Business App
Troubleshooting Facebook and Instagram connection errors
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Need help?
Support On-Demand can answer your questions or put you in touch with those who can. You can us at support@vendasta.com. Learn more.
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Platform overview
What if you had your own branded end-to-end commerce platform that empowered you to scale sales, marketing, fulfillment, and operations better than you could ever imagine? As you watch the video below, ask yourself: how could these features accelerate my business?
The platform has 4 environments
One for you, one for your salespeople, one for your customers, and one for fulfillment. Together, they empower you to provide products and services to local businesses.
Some features listed below are not available with the Free and Startup plans. Learn more
Partner Center is for your business
In Partner Center, you can:
Customize your branding and settings
Manage your prospects and customers
Set up your products and services
Build your online store
Publish and track marketing campaigns
Manage your salespeople
Manage your billing
Manage your customers' products, services, and credentials
All admins can access Partner Center via partners.vendasta.com. Partner Center isn't white-labeled, and the URL isn't customizable.
Sales & Success Center is for your salespeople
Please Note: Sales & Success Center is no longer available to new Partners. CRM management can now be done through Partner Center!
In Sales & Success Center, you and your salespeople can:
Create prospects and Snapshot Reports
Send email marketing campaigns
Identify hot leads and track communications
Move prospects through the sales pipeline
Showcase all your product and service features
All salespeople can access the Sales & Success Center from a URL that’s unique to your agency. You can find your URL below the title on the Sales > Salespeople tab in Partner Center. The Essentials, Growth, and Scale plans include the ability to customize this domain.
To give your salespeople access to the Sales & Success Center, you’ll need to create salesperson credentials for them.
Business App is for your customers
In Business App, your prospects and customers can:
Receive updates about key businesses metrics
Access the products they’ve purchased
Browse products and services in your online store
View proof-of-performance reports
Your customers can access Business App from a URL that’s unique to your agency. You can find your URL below the title on the Accounts > Manage Users tab in Partner Center. The Growth and Scale plans include the ability to customize this domain.
To give your customers access to Business App, you’ll need to create user credentials for them. Alternatively, prospects can access Business App for free from a Snapshot Report.
Task Manager is for fulfillment
In Task Manager, you and your fulfillment team can:
Update listings
Respond to reviews
Respond to mentions
Create social posts
Engage with leads
Onboard new customers
Complete custom tasks
Your fulfillment team can access Task Manager from https://task-manager.biz/login/
To give your team access to Task Manager, you’ll need to create user credentials for them.
View Getting Started Guide
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Why is the trial version of Reputation Management getting activated on new accounts?
The most likely reason for this is that the account had a Snapshot Report created on it, which activates the trial version of Reputation Management for 7 days. Please bear in mind that this is free and no charges are incurred while the trial is on.
The Snapshot report is dependent on Reputation Management to populate some of the data required for the report.
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Create email campaigns
Email campaigns can promote your products and generate hot leads for your salespeople. You can manage your campaigns from the Marketing tab in Partner Center.
Add recommended campaigns or Create custom campaigns
Preview and test your campaigns
Publish your campaigns
Add recommended campaigns
Building email campaigns is a hassle, so we’ve done the legwork for you—we’ve built ready-made campaigns that are proven to generate hot leads. These automated campaigns allow your salespeople to connect with more prospects and determine where it’s best to spend their time.
To add a recommended campaign:
Go to Partner Center > Marketing > Campaigns.
Go to the Recommended Campaigns tab.
Browse the selection of ready-made campaigns.
You can preview each email within a campaign by clicking the name of the campaign.
When you find a campaign you like:
Click on the campaign name, then click Actions > Copy.
Go to the Duplicate Campaign.
Edit the campaign details as desired. The campaign must be in a Draft Status to allow editing.
When you are ready, click Publish.
This adds the campaign to the Sales & Success Center, where your salespeople can send it to their prospects and customers. The campaign can also be added to an automation, or can be sent via bulk action after publishing.
Watch the video here.
You can edit your campaign before launching it. Learn more
You have the flexibility to craft your own email campaigns with the New Email Builder.
To create a custom campaign with the Old Email Builder:
Go to Partner Center > Marketing > Campaigns.
Click Create Campaign in the upper right.
Enter a descriptive name for the campaign that your salespeople will recognize. Click Create.
Click Add existing email, Create new email, or Add Snapshot Report
If you select Create new email, you will immediately enter the Email Builder.
If you selected Add Snapshot Report, the campaign will automatically create or refresh a Snapshot Report for your prospect. If any of the emails in the campaign link to the Snapshot Report, this event ensures the information in the report is up-to-date.
Continue adding events until you have finished creating the campaign.
Adjust the "days before starting" or "days before previous event."
We recommend the following email frequencies:Customer Acquisition: lower frequency (1 email/week)Product Adoption: higher frequency (3 emails/week)Product Upsell: lower frequency (1 email/week)
Configure your campaign to bring in the right number of leads on the right days. Learn more
Before publishing your campaign, preview and test your emails.
Click the icon and select Preview > Send test email.
Preview and test your campaigns
Email clients—such as Gmail, Apple Mail, and Outlook—display emails differently. As such, we recommend that you preview and test your emails by sending them to your own email address or, better yet, a third-party testing tool. You need to make sure everything looks great and all your links are working.Note: In order for a Test Campaign to be sent successfully there needs to be an account linked to the User receiving the email.
To test your emails from the campaign page:
Click Preview under the first email.
Click Send Yourself a Test Email.
Enter the test email address, then click Send Test.
Scroll Next to the following emails, if applicable. Click Send Test for each email.
Don’t like how your campaign looks?You can edit your campaign before launching it. Learn more
Publish your campaigns
Once everything looks good, publish the campaign to make it available to your salespeople in the Sales & Success Center.
To publish the campaign from the campaign page:
Click Publish.
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Email Builder - Overview
Email Builder allows you to design engaging emails that look great on any device. The Email Builder inside the Partner Center gives you the ease and speed to build eye-catching personalized and customized emails on the go that will drive user engagement.
The world-class sales intelligence Vendasta offers with tools like the Snapshot Report are perfect for utilizing in email campaigns, but it's hard to know how these emails will be seen when upwards of 80% of emails are opened on a mobile device.
With the email builder you can quickly create an effective email campaign utilizing all the data points available in Vendasta while optimizing it for a variety of devices with instant visual feedback.
Why is Email Builder important?
The world-class sales intelligence Vendasta offers with tools like the Snapshot Report are perfect for utilizing in email campaigns, but it's hard to know how these emails will be seen when upwards of 80% of emails are opened on a mobile device.
With the email builder you can quickly create an effective email campaign utilizing all the data points available in Vendasta while optimizing it for a variety of devices with instant visual feedback.
How does it work?
Accessing the email builder
When creating an email campaign, click "Create new email" to be taken into the email builder.
Customize Logo
Use this feature to hide or customize the logo for each email you design in the campaign. The logo can be hidden or changed for each different email inside the drip campaigns. This will allow for more personalized content to go out.
The logo customization block will also allow adding any URLs to which the users can be directed upon clicking on the logo.
Using content blocks
All email content is placed in content "blocks." Email Builder gives you multiple blocks that you can just click and add. The blocks determine what kind of content can be entered as well as the styling and editing options that are available to you. Click "+Add new block" to start building your email.
After creating a content block, the blocks can be dragged and dropped to re-order the content.
Click "Preview" in the top right-hand corner to check out your email!
Render Email In Different Devices
Not only can you see the changes and every cool thing that you add to personalize your email in real-time, but you can now see in real-time how your email will appear on different devices with the click of a button.
Many Other Exciting Features!
Rendering Images or texts side by side: Email Builder powers the capability to render the block of images and texts side by side just with a simple click and selection to build engaging email content.
Changing background and text color: You get many options to change the color for the text, title, subtitle, links, footer text, content background, and page background.
Customizable button: Choose the colors, link to a URL, customize button text, and put a dynamic component in a button, and all of this with a simple selection.
Tables: You can also add simple tables to arrange any data in the email for making the email more intuitive.
Contact Card: Personalize your email with a personal reference with a personalized image and more details and optional fields to add.
Current Limitations of Email Builder
Emails built in the legacy Email Builder can not be edited in the new Email Builder and vice-versa
Emails that have been started in the legacy builder can not be switched in the middle to continue building in the new Email Builder and vice versa.
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Levels of access
Vendasta's Platform has four levels of access, each with its own login.
Administrators
Administrators, or admins, are top-level users designed to manage all aspects of their Vendasta experience. They are given access to the powerful Partner Center dashboard, enabling them to efficiently manage their clients. They have the ultimate control when it comes to tailoring how salespeople and users access the platform, as well as what features are available to them. With full permissions, an admin can perform the following:
Can view and edit automations
Access to dashboard
Can manage company billing
Able to customize platform
Can view and edit company profile
Can access marketplace
Can enable products
Can manage accounts and users
Can manage marketing
Can manage sales
Can manage task manager
Can manage groups
Can create and manage admins
Can manage orders
Can manage retail billing
You can customize each admin to have access to specific features by altering their permissions. You can also configure separate sets of permissions to manage Contact, Company and Activities in CRM under the “CRM access” section.
* Please note that certain features may be limited to partners on select subscription levels.
Salespeople
Salespeople have mid-level access to the platform. They are the primary representatives your clients will communicate with. This allows your salespeople to accomplish the following:
Manage contacts, companies, and activities*
Create and manage opportunities
Create, refresh, and configure Snapshot Reports
Launch email campaigns
Create and manage tasks
Log calls, emails, meetings, and other sales activity
Create and submit orders for admin or customer approval
Add account notes
Schedule Meetings
The URL for the Partner Center can be customized. Find out more here.
*Can be configured individually under the “CRM access” sections.
Users
Users have low-level access. They are given access to Business App, allowing them to do the following:
View their business' recent activity
View their Executive Report
Access and order products
Browse the store and make Purchases
Configure their customer List
Schedule Meetings
Edit their Business Profile
Configure notification settings
Add notification recipients
The URL for Business App can be customized. To view the current URL users can use to access Business App, navigate to Partner Center > Businesses > Users. It will be displayed at the top of the page.
Digital Agents
Digital Agents have access to Task Manager, allowing them to do the following:
View all fulfillment tasks and projects for their customers.
Filter tasks to view only tasks and projects assigned to them.
Create tasks and projects.
Edit task and project statuses.
Update fulfillment notes.
Create recurring tasks and projects.
Create project templates.
Assign accounts, tasks, and projects to Digital Agents.
To view the login URL for Task Manager, navigate to Partner Center > Tasks > Users.
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Create account in Partner Center
Customer account management is one of the core pieces of managing your system. You can create individual accounts or import multiple accounts from a CSV file.
Individual accounts
Multiple accounts
Create Individual Accounts
To add an individual customer account to the Platform:
Go to Partner Center > Accounts > Manage Accounts.
Click Create Account in the upper right corner of the screen.
Search for the business you want to add.
In the Specific search bar, enter the name and location of a specific business. For example, to create an account for Starbucks on Broadway, you could search for: Starbucks, Broadway, New York, NY, USA.
If you do not see the business you're looking for, click Go to Account Creation.
Note: When using the Specific search bar, you'll also see an automatically-generated list of competitors for that business. This allows you to select up to three and have them automatically added to the Snapshot Report. To learn more visit our support article about competitor stats. Search for the business you'd like to add.
Fill in the form that appears. As the information here comprises the "Business Profile" used for many different products and services, it is important to fill this out as thoroughly as possible. The following fields are required:
Market (if applicable).
Business Name.
Categories.
If you are unable to locate a suitable business category, select Other. Please be aware that certain product features may be unavailable.
Country/Region.
Street Address.
If the account does not have a physical address, select Service Area Business below the ZIP/Postal Code field.
City.
State/Province.
ZIP/Postal Code.
Business Phone Number.
Click Create Account.
Create Account
Create Multiple Accounts
This feature may only be available on certain subscriptions.
To add multiple customer accounts to the Platform:
Go to Partner Center > Accounts > Manage Accounts.
Click on the Menu icon in the upper right corner of the screen. Click Import Accounts (CSV Upload).
If you have a CSV file containing your customer data, click Select file... to upload the file, then continue to Step 4. If you don't have a CSV file, follow the steps below:
Click Download CSV Template.
Open the template in your program of choice.
You can use Google Sheets if you don't have a separate program.
Fill out the template with your customer information. Make sure to delete the second row with sample data (this row begins with [Sample-->]).
Note:
CompanyName and Zip are required fields.
We recommend limiting the number of rows per upload to 500.
Save the file.
In Partner Center, click Select file... to upload the file.
Map the columns in your file to the corresponding fields in Partner Center.
The Header Row column represents the columns in your CSV file.The First Row column displays the first row of data for each column.The Map To column links the data in your CSV file to a corresponding field in Partner Center.
For each Header Row, use the dropdown menu under the Map To column to indicate where the data should be stored in Partner Center.
For example, a "Street Name" column in a CSV file would correspond to the Address field in Partner Center.
You can also select Do not import if the data in a column does not apply to Partner Center.
Click Next.
Set User Permissions and Notifications.
Select the options you would like to enable for new users in your CSV file. If you unselect each of these options, the users can still receive marketing campaign emails.
Click Next.
Choose a Market and List.
If you have an Enterprise subscription, select the Market associated with these accounts.
Select one of the following:
Select an Existing List—Adds all accounts in the CSV to an existing account list. If you have a pre-existing list you want to add these accounts to, select this option.
For example, you provide business to doctors', lawyers', and dentists' offices. Your CSV file contains a list of new law offices that you want to add to an account list titled "Law Offices."
Create a New List—Creates a new account list. This is useful if you don't want to group the accounts you are importing with existing accounts in the system.
Select the existing list you want to add the accounts to, or enter a new list name.
Click Next.
Confirm that the details are accurate, then click Finish.
If you select Attempt to fill in empty cells, we will attempt to infer missing information using Google data.
Importing these accounts will take several minutes, depending on the number of accounts you are importing.
You will be taken to a screen that shows you the progress of the import. You are free to leave this page as the upload will continue in the background. Once the import is complete, the accounts will appear in Partner Center > Accounts > Manage Accounts, and Partner Center > Accounts > Lists.
Import Accounts
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Account Creation - Why is the business not appearing in the search bar?
When one of your customers creates an account from your Store, we leverage Google Search to quickly and easily gather their business information.
If the 'Create Account' search bar is not finding the business you are searching for, it's most likely because it's a "Service Area Business (SAB)".
Service area businesses do not show up on the account creation page due to a limitation with the Google API that powers our listing search. To have the Google listing pulled into the Snapshot Report, please connect it directly in Reputation Management.
You can add the business manually by clicking 'Skip to Account Creation'.
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Inbox: Customer Voice Review Request Links
Users of the Business App Inbox can easily access their review request links from Customer Voice when composing messages.
Why is it important?
With Customer Voice now available in Inbox Messages, local businesses have the flexibility to send a review request from their Inbox to their customers to help boost the business’s online reputation.
How does it work?
Go to Business App > Click Inbox Messages > Open an existing conversation or create a new message.
Click on the review icon displayed below the message composer, and a list of available review request links will appear.
Select the preferred review link you want to insert in the message composer
Things to Note
Customer Voice Pro will provide all review links available.
If no review links are available, you’ll see an error message: “No review links found. However, you can configure links in Customer Voice."
If the Customer Voice product has been white-labeled, the custom name and icon will be used.
Who has access to it?
This feature is available to active accounts with Customer Voice Standard or Pro and at least one review link configured in Customer Voice.
Examples of review links are:
The user account has a Snapshot Report.
User logs in to Local SEO.
The user has access to Reputation Management Standard or Pro enabled.
FAQ
Q: Does this feature use the changed (white-label) product icon and name that has been set for Customer Voice?
A: Yes. If the Customer Voice product icon and or name have been customized, this feature will show correctly.
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Consult your hot leads
When a prospect interacts with an email campaign, the Snapshot Report, your Store, or an Acquisition Widget, you’ll receive an email that states, “You’ve got a new hot lead!” That means it’s time to get in touch with your prospect!
Follow these steps to identify hot leads, and then prepare, schedule, and deliver your presentation.
Identify hot leads
When a prospect might be interested in your products, flame icons will appear beside their account in Sales & Success Center—this is a hot lead.
The following actions trigger hot leads:
Prospect viewed the Snapshot Report.
Prospect opened a campaign email (excludes product adoption campaigns).
Prospect clicked through a campaign email (excludes product adoption campaigns).
Prospect submitted their information through an Acquisition Widget.
Prospect viewed a product or package landing page.
Prospect clicked Get It Now on a product or package landing page.
Prospect was active in Business App. (Includes connecting social accounts.)
Hot leads will display up to three flame icons. There are two factors that determine the number of flames:
The depth of the prospect’s engagement.
How recent the prospect’s engagement was.
Therefore, a prospect who submitted their contact information through an Acquisition Widget today would generate more flames than a prospect who opened an email three days ago. In short: the more flames there are, the greater your chances of a close. To drastically increase your chances of closing the deal, follow up with hot leads immediately.
Prepare for the first call
Every business has unique pain points—learn about the business ahead of time to deliver a personalized pitch. This will help you build trust and rapport.
To prepare for your first contact:
Click the View Activity button in the aforementioned hot lead email. This goes to the History screen for that account in Sales & Success Center.
Review the prospect’s activity to see what action they took and where. For example, “jsmith@example.com clicked through email: Social”. This information will help you start the conversation with your prospect.
Review the prospect’s Snapshot Report.
Research more about the business. Google their business name to see what you can find—one search can provide a lot of insight!
Qualify your prospect and book the presentation
It’s time to get on the phone. Use the first call to determine if your prospect is the right fit for your agency. Ask questions that are applicable to the prospect you’re speaking with and listen attentively to their answers. Listening is the most important part—you can’t determine fit if you do all the talking!
A qualification call should last 10-15 minutes, depending on the complexity of the prospect’s pain points.
Follow these tips:
Introduce yourself: Explain the reason for your call. If your prospect seems uninterested, try asking more qualifying questions.
Build rapport: Take your salesperson hat off for a bit and have a conversation. Speak about their recent milestones, awards, news stories, etc.
Be a resource: Highlight relevant content pieces that might help your prospect. You want the prospect to see you as a trusted consultant.
Get the prospect to open up: Ask qualifying questions to better understand their business and why they’re showing interest. Avoid interrogation.
Provide your positioning statement: Use a positioning statement to show your prospect that you understand their challenges.
Dig deeper: Show empathy and that you are a trusted consultant that may be able to help. Ask more qualifying questions about their pain points and challenges.
Share a relevant story: Share a story about how you’ve helped similar companies solve their pain point.
Set up presentation/follow-up call: Gently nudge them in the direction you want: to schedule a presentation, or to set up a follow-up call if a presentation doesn’t fit at this time.
Review these resources to perfect your pitch
You’ve scheduled the presentation and now you have some time to strengthen your pitch. Use the Resources tab in Sales & Success Center to learn more about the products and packages you sell. You’ll find handy resources like sales presentations, scripts, and case studies for each product.
You might also benefit from these webinar recordings:
How to Prospect
Perfecting Your Pitch
First Contact, Follow-up, and Closing
Building Trust in Prospects
Dealing With Objections
Deliver your presentation
The day has arrived—it’s time to make your pitch. Before the call, equip yourself with the sales tool(s) of your choice:
The prospect’s Snapshot Report.
The street-level sales deck and script.
Sales materials from the Resources tab in Sales & Success Center.
A product to demo live (Standard products, etc.)
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Partner Center Overview
Partner Center is your gateway to Vendasta's powerful platform.
From the home page in Partner Center:
Select the “Get Started” button to find a checklist for some of the first, important actions that should be taken upon starting with the platform.
Scroll through the carousel to watch the “What’s New” video, and see other important notices from Vendasta.
See important updates like new accounts added, and Snapshot Reports created right from the home page.
In Partner Center, you can…
Manage your client accounts
Manage users
Start selling and activating products
Set up your store
Manage other admins
Configure multi-location groups*
Publish and track marketing campaigns*
Create Acquisition Widgets*
Manage orders*
Manage salespeople and sales teams*
Manage fulfillment services for multiple clients with Task Manager*
Customize your branding*
* Certain features may only be available on select subscription levels.
All admins can access Partner Center via partners.vendasta.com.
If you're new to the platform, we highly recommend following our Getting Started Guides and taking courses in the Vendasta Academy.
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Customize your branding
Vendasta is a white-label platform—meaning you can brand it as your own, with no mention of Vendasta. White labeling allows you to present a unified front with the solutions you already offer to both your customers and salespeople.
To customize your branding, go to Partner Center > Administration > Partner branding.
Watch the video here.
Please note: White-labelling aspects of the platform may be limited by subscription.
By default, any options set under Partner Branding apply to your markets as well. If you’ve customized a market separately (under the Markets tab), any changes made under Partner Branding do not apply to those markets.
To customize by Market, click the 'All Market' tab and select the market you want to customize.
You can customize the following features under the Partner Branding tab:
Company Name
Logo
Favicon
Shortcut icon
Primary Color
Theme
Company Name
The company name to display to your customers on the platform, emails, etc. This is a required field.
Logo
Your logo appears in various places throughout the platform whenever white labeling is used. Your logo also appears in emails sent through the platform.
To upload your logo:
Click on the Logo section to expand the options.
Click Select File.
Select a file from your computer.
The recommended file size is 360px (width) by 58px (height). Only GIF, JPG, and PNG files are accepted.
Click Open.
Favicon
A favicon is a small graphic that appears in the browser tab for Sales & Success Center and Business App.
To upload your favicon:
Click on the Favicon section to expand the options.
Click Select File.
Select a file from your computer.
The recommended file size is 16px (width) by 16px (height). Only ICO files are accepted.
Click Open.
Shortcut icon
A shortcut icon is an icon that appears on mobile phones and devices when saved to the user’s home screen.
To upload your shortcut icon:
Click on the Shortcut Icon section to expand the options.
Click Select File.
Select a file from your computer.
The recommended file size is 144px (width) by 144px (height). Only GIF, JPG, and PNG files are accepted.
Click Open.
Primary Color
The platform displays your brand color in various places throughout the platform to represent your brand. This color also appears in emails sent through the platform.
To select your brand color:
On the Primary color section; click the colored rectangle. A color selector tool will open.
Select your brand color. You can:
Select your brand color in the color selection area;
Enter the RGB combination of the color; or
Enter the hex value of the color, excluding the #.
Example: If the HTML code is #1d47c4, enter 1d47c4.
Theme
Select your preferred theme (light or dark) from the Theme box.
Click Save.
Additional resources
For additional customization options, check out these articles:
Customize your domains
Customize Snapshot Reports
Customize your prospects' experience
Customize your email settings
Watch the video here.
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Give your customers access to Business App
To allow your customers to log in and experience their new products in Business App, you’ll need to get them set up with login credentials.
When is the right time to give them access? As soon as possible!
Business App is built to support businesses out of the box, meaning they'll have access to reporting, your product catalog, and in-depth guides as soon as they've logged in.
Create user credentials
To create user credentials:
Go to Partner Center > Accounts > Manage Users.
Click Create User in the upper right of the screen.
Complete the form with the user's information:
First name
Last name
Email
Phone
Welcome message
Select whether you want the platform to send a welcome message to your customer. If Send Welcome Message is selected, the platform will send a welcome email to the user. This email contains a link to log in to Business App. Upon clicking this link, the user can set their password.
Enter a custom message for the top of the welcome email (optional).
Click Create User.
After creating the user, you will land on the User Permissions page for the user you've created. From here, you can add any business accounts that the user needs access to:
Click Add Account
Select the account(s) that your customer needs access to in Business App
Click Add Accounts
Your customer can now set their password and log in to Business App through the link in the welcome email.
You can find your Business App URL below the title on the Businesses > Manage Users page in Partner Center. Custom domains are only available with certain subscription tiers. Speak to your account manager for more information. Learn more
Create a user
Resend a welcome email
Your customers may already have access to Business App—they can gain access when they click on a call-to-action in the Snapshot Report. If this is the case, you have the option to resend the welcome email. This allows your customers to reset their passwords and then log in to Business App.
To resend a welcome email:
Go to Partner Center > Accounts > Manage Users.
Find the user that should receive the welcome email. Click on the Menu icon to the right of the user.
Click Resend Welcome Email.
Click Send.
Resend Welcome Email
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