At Vendasta we like to share and publish content regularly. We have daily posts that are similar on each social platform and also directed towards our audience to increase the chances of older content on our profile being explored. We provide easy-to-find links and information for all users and usage of keywords, hashtags, and profile tags.
We like to pre-plan our content using one of our products called Social Marketing. Want to learn more about it? Check out our Social Marketing course
How do you increase content consumption and visibility across your channels and business verticals?
I'd love to hear some tactics here! Especially around hashtags -- are they actually useful?
Yes! Hashtags are an important way to expand your Instagram audience and get more reach. When you use a hashtag, your post will appear on the page for that hashtag. If you use a hashtag on your Story, it could be included in the relevant hashtag Story, which also appears on the hashtag page.
- People can also choose to follow hashtags, which means they could see your hashtagged post in their feed even if they don’t follow you (yet).
- You can include up to 30 hashtags on a regular post, and up to 10 hashtags on a Story.
- We like to use branded hashtags to promote our own brand or campaign.