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Creating an effective content marketing strategy


Nicole
113 Points
Posts: 24
Topic starter
Joined: 4 years ago

Hey everyone! Vendasta has a new blog up this week around Content Marketing which is all about establishing thought leadership in order to draw people towards your brand. In this latest piece Director of Content Marketing at Vendasta, Dan McLean speaks to the process of creating an effective content marketing strategy. Give it a read:

https://www.vendasta.com/blog/content-marketing-how-to-speak-to-your-audience/

3 Replies
Michele Kerr
323 Points
Posts: 5
Joined: 4 years ago

Great blog!

Nicole
113 Points
Posts: 24
Topic starter
Joined: 4 years ago

Yes! - author Thiago Neres and subject matter expert Dan McLean did great work on it!

R.D.
85 Points
Posts: 1
 R.D.
Joined: 4 years ago

Awesome, definitely content is key for inbound marketing.